Once you enter this information, you should be able to track people who have claimed a perk on your Campaign page. Insert your Ad ID number (should be in the pixel), into the Conversion Pixel field of the Extras section under Facebook Ads.To create your conversion pixel, follow these steps:.For information on how to set up remarketing, go to Once you have remarketing set up under your AdWords account, you will have the ability to reach people who have already visited your Campaign page. Once you enter this information, you should be able to track people who have claimed a perk on your campaign page.Ĭopy and paste the same Conversion ID as above. Insert your Conversion ID and Label in the fields on the Extras Tab of your Campaign Editor, under Google AdWords.Click on the name of your conversion action, and under Tag setup, click on the "Use Google Tag Manager" to access your Conversion ID and Conversion Label.Under Tools -> Measurement, select "Conversions".To set up conversion tracking, follow these steps:.Conversion will be tracked at the last page of checkout. Simply provide your conversion ID and you will be able to track remarketing for our campaign page and beginning of checkout flow. Indiegogo uses Google's updated Global Site Tag, a site-wide snippet that will track conversion and remarketing. While we provide you the tools to be able to place third party pixels on your campaign page, we are unable to advise you on how to run your marketing campaigns or analyze the data from them. This feature is available on the "Extras" tab of your campaign creation flow and is optional it's not required to launch your campaign. This feature is recommended for advanced users and requires a basic knowledge of digital marketing practices. Your Conversion and Remarketing pixels will allow you to track results for your Google AdWords and Facebook paid placements.
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